Should I Use a Landing Page?

When you’re running an outreach campaign, it’s a golden rule that you need to be doing two things: The problem that many sales people have is that after prospects visit your website link, they get completely distracted by everything on there: That’s why landing pages convert over 3 times more cold traffic when compared with websites. You … Read more

Is Email Marketing in B2B Sales Dead?

Whenever we start working with a new company, there’s a pretty high chance that they’ve tried emailing before to generate business, and had little success. However, in B2B, there is no way of generating leads that’s more efficient than email. There’s a low cost attached to it, and you’re able to reach professionals in a … Read more